Shelf Health
You Can’t Win the Sale if You Lose the Shelf
Wiser gives you live shelf data from real shoppers, so you never lose sales to poor execution again.
Reveal Execution Gaps
Trusted by 750+ brands and retailers globally, including:
Why Products Disappear
From empty shelves to missing tags, execution gaps are costing you.
“We couldn’t see what was happening in key stores, and it took weeks to spot issues, and by then, we’d already lost sales. With Wiser, we audited 64% more stores and fixed gaps we wouldn’t have caught otherwise.”
Alfonso Caballero
National Retail Operations Manager
Shelf Issues Are Hurting Your Bottom Line
These in-store issues quietly cut into your margin, week after week.
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5% of weekly sales lost
Even brief stock issues quietly slash your weekly revenue.
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40% of stores off-plan
High-value SKUs get buried, while slow movers take the spotlight.
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31% of displays missing
Trade dollars burn when displays stay in storage.
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20% of stores missing key SKUs
If it’s not on shelf, it’s not in the basket. Your brand takes the hit.
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4–7 days to detect issues
By the time teams act, you’ve already lost the sale.
Fix Shelf Execution in 4 Steps
Track it. Diagnose it. Fix it. All without stepping foot in-store.
Shoppers capture the shelf nationwide.
Our mobile app activates real consumers to audit shelves, displays, and stock conditions in your priority retailers.
Wiser detects gaps in seconds.
Store-level audits flag stockouts, voids, missing tags, and planogram non-compliance with photo evidence.
We rank your biggest execution risks.
Dashboards and alerts highlight where you’re off target so your team focuses only on what matters most.
Fix it fast or trigger escalation.
Teams and retail partners get instant direction, with issue tracking and feedback loops built in.
Wiser Solves Execution Issues for Every Team
Challenge
Limited view of the category makes it hard to justify shelf strategy or promotional decisions.
Wiser Impact
Confident, data-backed recommendations win shelf space and strengthen retailer relationships.
Challenge
Reps visit stores blindly, wasting time while high-risk locations go unaddressed.
Wiser Impact
Reps focus on the right stores, fix more issues, and drive higher ROI per visit.
Challenge
Lack of real-time store data weakens your ability to protect performance and defend results with retailers.
Wiser Impact
Store-level truth strengthens retailer conversations and helps you protect sales.
Challenge
Forecasts rely on flawed signals and can’t see real-time conditions, causing stockouts or phantom inventory.
Wiser Impact
Real-time shelf signals improve forecast accuracy, reduce waste, and keep shelves stocked.
How Ferrero Scaled Perfect Store Execution Across Five Markets
Shelf photos and compliance dashboards powered Ferrero’s global execution rollout.
Solution
Ferrero’s team leveraged shelf images and real-time dashboards to:
- Align internal KPIs with actual in-store conditions
- Drive consistency in core category execution
- Roll out a repeatable framework across five markets
Result
Accelerated compliance tracking, clear visibility across markets, and a repeatable strategy to expand into new regions.
4 min
Why Leading Brands Choose Wiser
150K+
Sellers Monitored
600K+
Tracked stores
6,000+
Stores Visited
10B+