Consumer Experience

Intelligence you need to understand how shoppers interact with your brand.

Can you say with confidence that you know how consumers engage with your brand online? That you have a strong grasp of your brand image and your competitive landscape? If not, get visibility into the consumer experience to see your brand how shoppers see it.

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Shoppers See What You Want Them to See

Product Execution

Assortment, Availability, & Share of Site

Workflow Automation

Get your products from the boardroom to the digital shelf exactly how you planned. Turn a vague, cloudy view of the market into a clear one. See exactly how your brand appears online—from prices to promotions and competitors—with our product execution tools.

Popular capabilities

Competitive Price Indexing

View your products—how they are sold and who is selling them—to capture a real-time snapshot of current prices by competitor, brand, or category.

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Competitive Intelligence

Monitor eCommerce prices and promotions at scale across retailers, measuring both your brand’s and your competitors’ prices and markdowns.

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Product Details

Access historical and competitive product details at the SKU level to improve forecasting and achieve more context around competitive strategies.

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Improve your understanding of stock availability before it affects sales. Use assortment and share of site intelligence to pinpoint opportunities for more targeted promotions and prices, increasing your ability to maximize revenue.

Popular capabilities

Product Availability

Acquire full market visibility of availability and stock-level metrics to help with competitive insight and retailer comparisons.

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Retailer Assortment

Understand which competing brands your retailers are working with, plus identify which of those retailers are selling like-products to spotlight potential new revenue flows.

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Competitive Share of Site

Improve your understanding of organic product performance by measuring the frequency and position of a brand by search query.

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Stop allocating resources to time-consuming tasks. Become more efficient—and make your team more efficient as well—with workflow automation, streamlining alerts and reports so you can communicate more effectively at scale.

Popular capabilities

Alerting

Trigger an email alert when a certain condition is met, including price or availability changes, price rankings, and product review changes.

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Resource Prioritization

See where and how you should dedicate your resources based on a variety of brand metrics.

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A lot of software packages are good at collecting data but not at consolidating it. The pain point for us was that we needed expertise in both the technology as well as how to make the most of the data. The Wiser team and the Wiser technology addressed both.

Rick Caldwell

VP of Technology | Perfect Wedding Guide

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We used to have five people working full-time gathering and inputting data, at a rate of about 200 SKUs a day, but with Wiser, we’ve been able to gather content on roughly 20,000 SKUs in three weeks while cutting our staff down to one person.

Jeff Minor

CIO & CTO | Goedecker’s

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Why Choose Wiser?

Extraction

We solve the most challenging aspects of data extraction using proxy waterfalls, advanced fingerprinting capabilities, and other tools, giving us the flexibility to address any customer request with the technical backbone to gather data on millions of SKUs.

Matching

Our matching is effective thanks to a mix of automated and manual matching, including a machine learning-based approach where we build relationships between products based on shared, indirect identifiers.

Market Capture

We gather category-specific product insights on a continual basis from thousands of websites, leading to a deep understanding of industry trends and the ability to predict changes in the market.

Data Quality

Our data quality is top-notch because we’ve invested in a variety of techniques to deliver quality data, including enhanced normalization methods and an internal commitment to measuring success based on data quality—specifically completeness, consistency, and reliability.

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We’d love to learn more about your business needs and discuss how we can help you deliver the results you want.