Skullcandy

How Wiser’s competitive insights helped scale their business.

About Skullcandy

Skullcandy is a multi-million dollar headphone manufacturer and lifestyle brand, making headphones, speakers, and accessories to cater to music lovers of all kinds. They are the leading performance and lifestyle audio brand in America and Canada.

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“The power in Wiser is it’s ability to precisely determine selling prices on a continuous basis without placing the burden on our team.”

KYLE LOSIK | Skullcandy

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Manual Monitoring Wasn’t Working

  • Huge reseller network made monitoring the market for their products tedious, frustrating, and inaccurate
  • Difficulty in catching unauthorized sellers in the market
  • Checking price points once every few days was not frequent enough
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Wiser Automated the Whole Process

  • Real time MAP violation notifications
  • Revelations of unauthorized retailers
  • Customizable reports filled with information related to violations

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