CASE STUDY

Desigual

About Desigual

Desigual is a truly global brand that is challenging the status quo with its unique fashion for men, women, and children. With stores all over the world and a website that reaches shoppers in 72 countries, it has grown exponentially since its beginnings in 1984.

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“Before we did a lot of manual work which resulted in errors and only ‘ad-hoc’ analysis. WiseMapper was able to provide information that made data-driven decisions possible.”

Manuel Bruscas Bellido
Analytics and Insights

Manuel Bellido

Three Pain Points

pain points
  • 1Lacked a thorough way of monitoring how distributors and wholesalers were pricing its products
  • 2Unable to understand average discounts its channels applied
  • 3Burdened with manual work to collect disjointed pricing information

WiseMapper Tackles Tough Issues

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Provides in-depth analytics that makes data-driven decisions possible

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Monitors pricing across numerous resellers

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Helps Desigual have a uniform understanding of how its products are priced

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Produces digestible daily pricing reports automatically for Desigual’s key products and channels

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Allows Desigual to quickly and easily add new products to monitor

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