A Snapshot of The Retail Market During COVID-19

We’re all searching for the best way forward as COVID-19 reshapes the retail landscape. Brands and retailers are dealing with price gouging, closed brick-and-mortar stores, changing consumer demand, and much more.

Wiser is currently helping customers navigate this new normal and minimize the negative impact of COVID-19 on retail businesses. We wanted to share what we're hearing from others in the retail industry.

We're here when you're ready.

We're working from home and happy to chat through your business challenges.

How Brands and Retailers Respond To COVID-19 Challenges

Businesses look for rapid insights into in-store and online conditions.

  • Transition from brick-and-mortar to online quickly with assortment planning and price optimization.
  • Optimize limited inventory for maximum revenue and profit.
  • Increase demand through improved marketing and promotional campaigns.
  • Protect their brands with price intelligence and MAP monitoring as 3P sellers implement predatory prices.
  • Get eyes into essential stores to measure on-shelf availability and other in-store conditions.
  • Acquire near real-time insights to quickly gauge market conditions.

The goal of brands and retailers is to be agile, empathetic, and strategic during a time of constant change.

The Right Message At The Right Time

Whether you’re an in-store first retailer, a consumer goods retailer, a retailer of non-essential products, or another company, you can still conduct business if you have a product or solution that can solve a challenge related to COVID-19. If not, it may not be the right time—but the right time will come again. Then, you'll be prepared.

We're here when you're ready.

We're working from home and happy to chat through your business challenges.

About Wiser Solutions

Wiser is trying to figure out how to keep going, just like you. While working from home, our insights support sales and marketing professionals, pricing analysts, shopper marketers, and category managers, among others. Customers include Pepsi, Ring, Sears, TYR Sport, Hershey’s, GoPro, Skullcandy, and more.

We're here when you're ready.

We’d love to learn more about your business needs and discuss how we can help you deliver the results you want.